All Become a coach Business Support Events

1. Why would I need a Business Coach?

Every, truly great performer is surrounded by coaches and advisors. Whether an elite athlete, business ‘high flyer,’ or performing superstar, they rely on the input of their trusted advisors. Here how my coaching helps North West Fire Doors by clicking here

As the pace in the world of business increases and becomes more and more competitive it is becoming increasingly difficult to keep up with the changes in your industry. Added to this, the latest innovations in sales, marketing, and management strategies. Having a business coach is no longer a luxury… it has become a necessity.

Finally, accountability. It’s difficult to get a truly objective answer from yourself.  Clearly you can survive in business without the help of a coach, but to thrive you need to be at the top of the game!

Book a 15 minute discovery call with me today by clicking here and let’s speak about coaching and if it is right for you.


3. How much does business coaching cost?

Nothing…if you consider it from my perspective.

That perspective is the difference between a cost and an investment, everything you do with me is a true investment in your future.

Not only will you begin to create great results in your business but you’ll end up with both an entrepreneurial education, second to none, and the knowledge that you can repeat your business successes over and over again in other ventures.

Of course you’ll have to invest, but based on the expected returns, the investment is nominal and will depend on the size of your business and the scope of our undertaking together.

Having a business coach is just like having a marketing manager, a sales team leader, a trainer, a recruitment specialist and a corporate consultant, all for a nominal investment.

My Programme Investments

Group Coaching Programme Investments

These start at £350 per month.

One 2 One Programme Investments

Starting at £750 per month.

Book a 15 minute Discovery Call with me today by clicking here and lets see how coaching can help you.

2. How would a Business Coach help me and my business?

With the ActionCOACH history of over 20 years of teaching owners and managers the secrets of business success around the world, my clients and seminar attendees worldwide will attest to the power of my programs. Click here to hear from Darren Fulton, one of my clients, about how coaching changed him and his business.

How do I do it? Based on sales, marketing, and business management systems I will show you how to increase your business turnover and profits quite dramatically. I will also show you how to develop your business so that you as the owner can work less, relax more and have the lifestyle you desire.

One of my business goals is quite simple…to help you reach yours.

Click here to book a 15 minute Discovery Call today and lets find out if business coaching can help you in your business.


What’s the nearest airport to the venue for The Business Excellence Forum & Awards?

Liverpool John Lennon Airport (JLA) is one of the UK’s top 10 busiest airports and handled over 4.5 million passengers in 2012. Passenger numbers have increased ten-fold since the mid-1990s. It features flights to approximately 75 destinations in the UK and across Europe.

Airlines at JLA include two of Europe’s largest low cost airlines, easyJet and Ryanair, both of whom have large bases at JLA. A taxi from the airport to the city centre will take approximately 20 minutes or the express bus service Route 500 will take approximately 25 minutes, dropping you off within a five-minute walk of ACC Liverpool

What’s the nearest train station to the venue for The Business Excellence Forum & Awards?

ACC Liverpool is a 20-minute walk from Lime Street or a short taxi ride. You can also transfer at Lime Street onto the underground Wirral Line trains to James Street station (10-minute walk) or catch the CityLink bus which runs every 12 minutes as a circular service around the city centre and stops at both Liverpool Lime Street and ACC Liverpool. If travelling from outside Merseyside, you can catch an underground train to James Street station from Lime Street, inclusive in the cost of your ticket.


Will The Business Excellence Awards ceremony be filmed?

Yes, the awards ceremony will be filmed. The presentations will be made available on the ActionCOACH UK YouTube channel.

Are entry forms to the Business Awards kept confidential?

Yes. The organisers ensure that only authorised judges will review entries, and that information about nominees is not released to anyone else without prior approval.

Are there entry fees to enter a Business Excellence Award?

The Business Excellence Awards are funded exclusively by entry fees and sponsorship.

Who can enter to win The Business Excellence Awards?

Any commercial or not-for- profit organisation can enter to win. The finalists must be present at the Business Excellence Awards ceremony to be eligible to win.

What do The Business Excellence Awards finalists and winners receive?

Finalists will be selected from among all entries by the Business Excellence Forum Panel of judges chaired by ActionCOACH, and Finalists will receive a recognition certificate. Winners of each category will be presented with a trophy during the Business Excellence Awards ceremony at the prestigious black-tie dinner.

How long has the Business Excellence Awards been in existence?

The Business Excellence Awards were founded in 2011 in the United States and the EMEA awards launched in the UK in 2012.

How do I apply to be a Sponsor of the Business Excellence Awards?

For information on how to qualify as a sponsor, please contact our office at +44 1284 701648.

How many Business Excellence Award competitions are there?

There are currently five Business Excellence Award competitions worldwide: USA, Canada, Australia, Indonesia and the EMEA region.

What are the Business Excellence Awards?

The Business Excellence Awards was created to recognise the ‘Best of the Best’ in the business world; the awards ceremony honours the achievements and accomplishments of business owners and professionals from around the world.

Do I need to enter the Business Excellence Awards to attend the Forums?

No. You can attend the Forums without entering the awards. You can also enter the awards without attending the Forum. However, entering the awards is a great way to see how your company stacks up against the best performers in your category.

Why would I want to go to The Business Excellence Forum?

The Business Excellence Forum is a unique and hands-on event that focuses on best practices and high return business strategies. It’s also a fantastic opportunity for you to network with growth-minded peers and entrepreneurs.

Who usually attends The Business Excellence Forums?

Business owners and entrepreneurs who are serious about growing their net wealth; many choose to take their key team members and customers to leverage their learning and develop deeper buy-in to the resultant action plan.

What is the Business Excellence Forums?

The Business Excellence Forums is a global series of 2 day workshops designed to deliver the best, most effective and highest ROI business strategies to business owners and entrepreneurs, their teams, their clients and customers. The format is informal yet intensive. With high profile keynote speakers on topics ranging from increasing sales, cash flow and profitability to leadership, team building, systems development and the design of predictive business models that guarantee success.

When is the best time to start business coaching?

Yesterday, of course! Seriously, Right Now! Today! This minute! Before you take another step, waste another pound, lose another sale, work too many hours, miss another family event! Forget another special occasion!

Far too many business owners wait. They wait for when things will slow down or to get through their current projects.  Then, they never do because there is always some other project that comes up. They’re waiting for the perfect time to start.

Why would you also recommend books, online reading and videos as well as coaching?

We do this to save you both time and money. You can learn the basics on your own time so when we get together we’ll be working on higher level implementations rather than the basics.

This proves to be very powerful. The reality is they’ll never get started unless they just start.

Others wait for something mystical or magical to happen that will instantly transform them and their business into one of their dreams. Or, they believe just working harder will make it all better, but it almost never does!

Remember, what you know got you where you are. To get where you want to go, you’ve got to make some changes… and more than likely learn new things.

There is no time like the present…right now… to get started on your dreams and goals.

As a client, can you provide training to my team members too?

Yes, we can.  We believe providing training is as important as coaching you.

Your ActionCOACH can provide you with many different training modules, which include team-building, overcoming obstacles, managing change, sales made simple, telephone power, raving fans customer services training, and many more.  You’ll be amazed at how much enthusiasm and commitment comes from your team as they experience each of our training programmes.

We can also provide testing and evaluation to help you gain perspective on opportunities for team development, hiring, discovering individual strengths, and more. Your ActionCOACH will discuss these with you, should they be required.

In what areas will you be coaching me?

We will work with you in five key areas… and the emphasis in each will depend on you, your business, and of course, your goals. These key areas are:

  • Sales… Obviously, the backbone for creating a profitable business, and one of the areas we’ll help you get spectacular results in.
  • Marketing & Advertising… if you want to make a sale, you first need to find a prospect.  Your ActionCOACH will teach you amazingly simple, yet powerful, streetwise marketing techniques and approaches that will drive profits.
  • Team Building & Recruitment… You’ll never just wish to find the right people again.  You can have motivated, passionate, enthusiastic, and loyal team members when your ActionCOACH shows you how.
  • Systems & Business Development… End the hopeless cycle of the business running you and begin running your business.  We will show you the secrets to having the business ‘work’… even when you’re not there.
  • Customer Service… How to deliver your product or service consistently, make it easy for your customers to buy, leaving them feeling delighted with your service. Ways to motivate your current customers to give you referrals and to ensure their repeat business.  These are just two of the many strategies we will teach you.

What results have other businesses achieved from Action Coaching?

Check out our business success stories here.

Results have ranged from those previously working 60, even 80 hours a week, to now working just 10… right through to increases in revenue of 100’s to even 1000’s of percent.  Results will speak for themselves, so be sure to get a copy of our free CD, “Action Speaks Louder Than Words” for specific examples of real people, with real businesses from around the globe, getting real results.  There are three fundamental reasons our approach will work for you in your business…

First, your ActionCOACH will help you become 100% focused on your goals and the step-by-step processes which will help you achieve them.  This focus alone will have an extraordinary effect on both you and your business results.

Second, we will hold you accountable to accomplish the things you’ve committed to, not just for the day-to-day running of your business, but for the dynamic growth your business will experience. You’re investing in your success and we’re going to help you achieve it.

Third, we’re going to teach you, on a one-to-one basis, as many of the hundreds of profit and business building strategies and approaches as you need. So, whether your goals is to make more money, or work fewer hours, or both… your goals can become reality… and within the next 12 months.

Are there any guarantees when investing in a Franchise?

Yes! As the leading coaching company in the world, we are also the only coaching company of any kind to guarantee our work… and that you will get results!

Remember, though we are still your Business Coach… and we can’t do your work for you.  You’re still the player, and it will always be up to you to take the field. We will push you, cajole you, help you, be there for you, and even do some things with you… but i the end you’ve still got to do the work.

Ultimately, only YOU can ever be truly accountable and responsible for your own success.

We can guarantee to provide the best service and support available, to answer your questions and challenges promptly, and with the most current and appropriate processes and approaches.  And last, but not least, your ActionCOACH is fully committed to helping you become successful, whether you like it at the time, or not.

That’s right. Once we’ve helped you set your goals and create your plan, we’ll do whatever it takes to make sure that you reach, and stretch, and strive with all your might, to achieve your goals… and all you desire.

At the same time we’ll be sure to promote balanced living as an overriding theme in all we do.  This is to ensure you never compromise either the long-term health and success of your company, or yourself. Most importantly, your personal values, and what’s important to you won’t be compromised.

Will it cost me to implement the strategies recommended by my Action Coach?

Give your Action Coach just half an hour and you’ll see how to turn your marketing efforts into an investment that will yield sales and profits rather than just running up your expenses.

In most cases we’ll actually save you money by exposing approaches that aren’t working for you. And yes, you’ll likely have to spend some money to make some. When you follow our simple testing and measuring systems you’ll never again risk more than a relatively few pounds on any one campaign. When we establish ideas that work, we make sure you keep profiting from them, time and time again.

Remember, if you use the traditional accounting way of reducing costs, you’ll add just a few percentage points to your bottom line. Following our formula, you’ll soon appreciate that by driving sales, marketing, and income growth, your possible returns become exponential… the sky’s the limit, as they say.

How much does business coaching cost?

Your investment will depend on the size of your business and the scope of our undertaking together.  Your ActionCOACH will work this out with you so it’s appropriate for your business and the goals and challenges you are committed to.  You’ll find it’s just like having a marketing manager, sales team leader, trainer, recruitment specialist, and a corporate consultant, all for one nominal investment.

Everything you do with us, and your ActionCOACH, is a true investment in your future.  Not only will you begin to create great results in your business, but you’ll end up with both an entrepreneurial education second to none, and the knowledge that you can repeat your business success over and over again on other ventures.

How will I find the time for business coaching?

Again, the first few months will be the toughest… not because of extra work, but because of new tasks.  Your ActionCOACH will show you how, on a day to day basis, to get more done with less effort.

After those first few months you’ll find you’re not working more, just differently.  Then, depending of course on your goals, from about month six onward, you’ll begin to see the results of all your efforts… and, if you choose, you can begin working less than ever before.  It’s important to remember that it’s about changing what you do with your time… not putting in more of it.


Won’t business coaching just mean more work for me?

Clearly, when your initial plan is set up, it might seem like a great deal of work… but then, no one ever said attaining your goals would be easy.

In the first few months, it’ll take some work to adjust, some effort to get over the hump, so to speak… but the further you get into the programme, the less effort you’ll have to make.

You will, however, be literally amazed at how focused you’ll become and how much you’ll accomplish.  With your focus, our coaching, and most importantly, our ActionCOACH Systems, you’ll be achieving a great deal more with the same, or even less work than before.

How can I be sure coaching will work in my industry and in my business?

We’re experts in the areas of sales, marketing, business development, business management, and team building… and, with literally hundreds of different profit-building strategies, you’ll soon see how powerful our systematised approaches are.  On the other hand, you are the expert in your business.  Together we can apply our systems to make your business more effective.

Add to this the fact that at least one ActionCOACH from our worldwide network will either have worked with, managed, worked in, or even owned a business that was the same or very similar to yours.

Your ActionCOACH will work this out with you, so it’s appropriate for your business as well as the goals and challenges you are committed to. You’ll find that it’s just like having a marketing manager, sales team leader, trainer, recruitment specialist, and a corporate consultant, all for one nominal investment.

Everything you do with us, and your ActionCOACH, is a true investment in your future.  Not only will you begin to create great results in your business, but you’ll end up with both an entrepreneurial education second to none, and the knowledge that you can repeat your business success over and over again in other ventures.

How long will I need to work with an Action Coach for?

If you’ve been in business for more than a few months, you’ve seen at least one or two quick fixes…

Most consultants seem to act as if they can solve all your problems in a few hours or days.  We believe long-term success is not gained by just scratching the surface and then doing it for you… rather it means doing it with you, showing you how to do it, working alongside you, and crating your success… together.

Over the period we’ll work on different areas of your business.  Month by month you’ll not only see your goals become reality, but you’ll have the confidence, knowledge, and skills to make it happen, again and again.

What is a Mentor Programme?

Simply put, it’s where your Action Coach will work with you for a minimum of 12 months to help you make your goals a reality.  From weekly coaching calls and goal-setting sessions, to creating marketing pieces together, you’ll develop new sales strategies and business systems that allow you to work less.  In a one-to-one environment, you’ll learn everything you need to know about how to make your business dreams come true.

We will work with you on your sales, marketing, team-building, and business development initiatives, and all elements of the ActionCOACH Plan developed from your Alignment Consultation. Unlike other consultants, your ActionCOACH will do more than just show you what to do.. and 18 great reasons you’ll jump at the chance to get your business moving and make your dreams come true.

They’ll be with you when you need them most… as each idea takes shape, as each campaign is launched, when you need little pointers for making ‘it’happen, when you need someone to talk to, when you’re faced with daunting challenges, and most importantly, when you’re just not sure what to do next.  Your Business Coach will be there every step of the way.

In addition, we have the full resources of the global ActionCOACH Team to call on for any and every challenge you might have.  That means hundreds of experts, ready to help you if needed.  Your Business Coach acts as a conduit between all the resources of ActionCOACH‘s International team, and your business needs.

Why Have a Business Coach?

A Business Coach is just like a sporting coach.  A sporting coach pushes an athlete to achieve optimum performance, provides support when they are exhausted and teaches the athlete to execute plays that their competition does not anticipate.

A sporting coach will make you run more laps than you feel like.  A sporting coach will tell it like it is.  And a sporting coach will listen.

The role of the Business Coach is to coach business owners to improve their business through guidance, support and encouragement. They help the owners of a small and medium sized businesses with their sales, marketing, management, team building and so much more.  Just like a sporting coach, your Business Coach will make you focus on the game.

The owners of small to medium sized businesses find it hard enough to keep pace with all the changes and innovations going on in today’s modern world, let alone to find the time to devote to sales, marketing, systems, planning and team management, and then to run their businesses as well!

Your ActionCOACH will become your marketing manager, your sales director, your training co-ordinator; your confidant, your mentor.

Contact ActionCOACH to learn more about how they can help you achieve your goals and dreams…

What is an Alignment Consultation?

This is where we focus with every business owner-client.  You and possibly some of your team will invest anywhere from three hours to a full day, as you learn as much as possible about your business and personal goals, your challenges, frustrations, sales, marketing, finances, and much, much more.

Your Business Coach will do this with three goals in mind: First, to get a snapshot of where your business is, right now. Second, to clarify your goals, both personally and in your business. And third, to get the crucial pieces of information needed to create your individualised ActionCOACH Business plan for the next 12 months.

This is not a traditional business or marketing plan, but rather a step-by step plan of ActionCOACH that you’ll work with as you proceed through the Mentor Programme.

What is the ActionCOACH programme?

ActionCOACH is a Business Coaching and Training company founded in 1993 by entrepreneur and author Brad Sugars.

Unlike most traditional consulting firms, the ActionCOACH process is structured to provide you, the business owner, with both short-term assistance and long-term training through our affordable personal business mentoring approach. Our clients, and the hundreds of thousands of clients and seminar attendees worldwide, will attest to the power of our programmes.

Based on proprietary sales, marketing, and business management systems, we not only show you how to increase your business revenues and profits, often quite dramatically, but also how to develop your business so that you, as the owner, can work less, relax more, and finally enjoy business ownership.

Our Business Coaches have broad and deep business experience, and are fellow business owners who have invested their time, money and energy to make their own various business ventures successful.

Our goal in business is quite simple… to help you reach your goals.